Pharmacentra Talks: The Importance of PAs AND NPs with Sonja Foster-Storch

Pharmacentra Talks: The Importance of PAs AND NPs with Sonja Foster-Storch


In today’s episode of PharmaCentra talks, PharmaCentra CEO, Dan Berman interviews Sonja Foster-Storch, Chief Growth Officer of Point of Care Network.

Sonja Foster-Storch brings 38 years of expertise in healthcare advertising, medical education, marketing, and sales, fueled by her love for leadership and communication. As the Chief Growth Officer of POCN (Point of Care Network), she spearheads transformative initiatives, shaping the future of healthcare. Sonja’s deep connection to people and her belief in celebrating rather than tolerating others drives her to foster inclusivity and diversity in all aspects of her work. She is married to Dara, a proud parent to three children, and their Newtown, PA home is filled with love and an array of rescued animals.

POCN (Point of Care Network) is the leading network in the United States, dedicated to supporting the careers and clinical practices of nurse practitioners (NPs) and physician associates (PAs), who are advanced practice providers. By partnering with life science companies, POCN recognizes and promotes the critical role of NPs and PAs on the front lines of healthcare. They offer a wide range of opportunities for career growth, financial incentives, and enhanced clinical knowledge, aiming to improve practice productivity. POCN specializes in developing peer-validated programs, encompassing engaging live and virtual events, patient education resources, market research programs, clinical reference tools, speaking opportunities, and continuing education modules for various disease states and therapies. Visit their website at to learn more.

PharmaCentra, LLC, provides expert pharmaceutical marketing and sales strategies, strategic patient, pharmacy, and physician outreach including clinical trial recruitment, pharmacy locator, teledetailing, and comprehensive healthcare management strategies. For more information, visit

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Kim Christmas